News Story

To mark the 30th anniversary of the first draw in 1994, The National Lottery is celebrating 30 inspirational people - Game Changers - who have achieved amazing things across the UK in the last 30 years, with the help of National Lottery funding, including Sir Peter Murray, who founded Yorkshire Sculpture Park in 1977.

The Game Changers were nominated by members of the public and selected by a panel composed of members of The National Lottery family and partners.

Re-imagining the iconic façade of the V&A’s Exhibition Road Courtyard building, the Symphony of the Game Changers AI cognitive painting, is a UK-first artwork for Istanbul-based Ouchhh Studio, who use ground-breaking cognitive technology to illuminate iconic buildings across the world.

Created using state-of-the-art cognitive technology, the AI data painting, uses the brainwaves of seven Game Changers, who have had transformative impact across grassroots and iconic Arts & Film projects to create a beautiful ever-changing projection inspired by their journey, work, inspirations, creative processes and impact.

Each chapter of the artwork brings to life the unique journey and passion of a Game Changer, to recognise their extraordinary impact with the help of National Lottery players who raise £30 million every week for good causes.

The seven ‘Game Changers’ who inspired the artwork are:

Sir Peter Murray, founder and executive director of Yorkshire Sculpture Park – the largest of its kind in Europe - supporting hundreds of artists locally and internationally since the 1970s.

Gurinder Chadha OBE, one of the UK’s most proven and respected film directors, writers and producers, whose films including Bend It Like Beckham highlight issues of identity, race, gender, sexuality, religion, and immigration.

Adam Joolia, driving force behind Audio Active, which helps hundreds of disadvantaged young people, who are not served by traditional music pathways, with a star-studded contingent (Rizzle Kicks and Rag'n'Bone Man)

Marc Brew, prolific choreographer and disabled dancer who rediscovered dance after being left with spinal cord damage following a car accident. He trains disabled and non-disabled dancers internationally, choreographing for Candoco Dance Company, Scottish Dance Theatre, AXIS Dance Company, Scottish Ballet and Ballet Cymru.

Berwyn Rowlands, founder and festival director of the Iris Prize LGBTQ+ Film Festival, which takes place in Cardiff and is the world’s largest LGBTQ+ short film prize.

Nandi Jola, poet, storyteller and playwright who explores themes of identity, displacement, and the immigrant experience in her poetry, empowering young people in Northern Ireland from marginalised backgrounds.

Marilyn Willrich and Nikki Stratton, deaf entrepreneurs who founded Deaffest, the UK’s leading Deaf-led Film & Arts Festival.

For 30 years, money raised by National Lottery players has helped create extraordinary moments across Arts and Film that have inspired the nation and helped to transform lives and communities.

Since 1994, more than £7.9bn has been awarded to support thousands of Arts & Film projects across the UK- like those of the Game Changers.

The funding has been instrumental in nurturing and fostering the exceptional talent that graces both the big and small screens, while preserving its past and supporting its future. UK feature films funded by the National Lottery have won 551 awards, including 16 Oscars, 128 BAFTAs and 34 Cannes awards from 2,044 nominations.